In 2010, Grace Loves Lace founder Megan Ziems had an idea. Disillusioned with the structured, traditional wedding “uniform” that
dominated the market, SHE SET OUT TO CHANGE THE INDUSTRY. She believed that quality shouldn’t be dictated by a price tag, that A WOMAN
SHOULDN’T HAVE TO SACRIFICE STYLE FOR COMFORT and that brides of today deserved better than average...
AND SO BEGAN the story of Grace Loves Lace. Since then, our team created a whole new perspective to bridal dressing and have been
designing gowns we want to wear. Our handmade gowns are all about effortless luxury, quality and style. We design for the women whose
passion burns bright like a flame; the women who love fearlessly with all of their hearts. We design gowns that have soul, originality
“The essence of what we do is what our mission was from the beginning - to design wedding gowns that women want. The common thread
that women of all different cultures, shapes and sizes share is that we want to feel beautiful. Style helps us define ourselves on a
daily basis and your wedding day should be no different. My background in the fashion industry gave me insight into just how stale the
bridal offering was when I was searching for my own gown in 2010. I wasn’t satisfied with the wedding uniform. I wanted more. I
couldn’t do a gown with a corset, boning, structure or restriction, it just wasn’t for me. I needed a gown that was authentically me.
A gown that had personality, that told MY story and was designed with passion, movement and luxury in mind.
The woman we design for is at the core of everything we do. She is effortlessly sophisticated, captivating, down to earth, sexy and
authentic. She’s warm as the Spanish sun and cool as the Californian night. The GLL woman has morals and values – she knows exactly
what inspires and motivates her.”
7 years on, we have an incredibly passionate and dedicated team that work in our Australian headquarters and international showrooms.
We love what we do and are proud to have paved the way for brides all over the world. We pride ourselves on the reputation we’ve built
as the industry leader in unique bridal. We deliver to over 65 countries a year and love nothing more than hearing each GLL bride’s
story. Our customers are our ultimate muses who inspire us to create gowns just as unique as they are.
The GLL Way
Every GLL order is processed through our website where the help of our expert online Stylists is at your fingertips. We also have 5 showroom locations worldwide in LA, the UK and Australia.
Handmade in our Australian studio
We are celebrated as the only online destination where you can confidently order your dream wedding gown online. GLL gowns epitomise comfort, luxury, versatility and feature our signature stretch fit.
All of our gowns are handmade in our Australian studio where design, production and dispatch is all managed in-house. We offer Made-to-Order and Ready-to-Wear collections.
Above all we believe in two things: high quality luxury lace and ethical handmade manufacturing. We only use the finest laces, silks, embroideries and trims and proudly uphold our reputation for being the best at what we do.
Our designs are worn by brides all over the world. Last year we delivered to over 65 countries and continue to expand our shipping channels and global reach.
Best Pop-Up Experience
Luxury made wearable in the most ethical way
Luxurious French laces are our passion. Our unique, non-traditional approach to garment construction pioneered a new style of
wedding dressing as we paved way for the modern bride. Versatile, comfortable, stretch fits are our specialty. Handmade in breathable,
luxurious laces and silks that allow you to be you. There is nothing more beautiful than a bride who is comfortable and effortless. Quality
and ethical manufacturing are the core of what we do at GLL. We do not believe in mass production which is why each and every gown is
handmade to order in our Australian studio.
The ancestry of Grace Loves Lace is woven throughout the very fabric they specialise in. Enchanted by the beauty and delicacy of French
lace, Megan’s Great Grandmother passed on her passion for design and lace to Megan’s Mother, Sally. Growing up between Wales and France,
Sally explored the lace making regions France is famous for and went on to design luxurious French lingerie. Her successful career was
underpinned by high quality production and ethical manufacturing, beliefs which inspired Megan from a young age.
Grace Loves Lace is available exclusively on our website or in one of our three showrooms: Los Angeles, U.S.A, London, UK, the Gold
Coast, Australia. Each piece in our collection is handmade in our Australian studio and delivered worldwide. Designing, producing, and
dispatching entirely in-house allows us to remain affordable, high quality, ethical and true to our brand values.
Each piece from our collection is handmade to order in our studio on the Gold Coast, Australia by our in-house team of seamstresses in
luxurious laces and silks. Every gown is handmade, packed and shipped from our head office to ensure you’re in good hands.
Made-to-Order means your unique gown will be handmade especially for you to your size range and height. For more urgent deliveries, we
have a range of Ready-to-Wear gowns available.
Our range of Ready-to-Wear gowns are available for urgent delivery and have been handmade to a standard size and height. They are
handmade in our Australian studio and dispatched from our head office within 3 days of your order being placed.
Yes, we offer delivery worldwide and ship our gowns to over 65 countries each year. International parcels are sent via UPS Express /
International DHL Express which includes full tracking. You will receive your purchase in 3-5 business days after your order has been
placed. All parcels shipped within Australia are sent via Australia Post Express which includes full tracking.
The only place to purchase an authentic Grace Loves Lace gown is through our website or if you have an appointment at one of our global
showrooms. Our expert team of online Stylists are here to assist you every step of the way. Simply select the style you’ve decided on,
add it to your shopping bag and proceed to purchase. Our Customer Service team will look after you from the processing of your order
right through to delivery.
We choose to exclusively sell our collection through our website and our three worldwide GLL showrooms – Los Angeles, U.S.A, London,
UK, the Gold Coast, Australia. [Insert links] As a result we do not have stockists and the only place to try on a Grace Loves Lace
gown is in our showrooms or at our exclusive Concierge events.
Our Customer Service team look after you from confirming your order and dates, to sizing and measurements, along with any other details.
Your gown will be handmade in our Australia studio. The stages of your gown construction start with fabric allocation, to fabric
cutting, to our in-house seamstress sewing your gown, to the final hand sewing and then quality control. Your gown will be dispatched
from our head office in Australia and we deliver worldwide.
From the moment you place your order our Customer Service team will work with you to confirm your order, wedding date, sizing and
measurements. Your gown will be handmade in our Australian studio which starts with allocation of your fabric, which is then cut and
hand-sewn by our in-house seamstresses. Your gown will journey through testing including a final quality control check conducted by our
dedicated QC team who personally pack and dispatch each and every order.
Generally brides order 12-18 months before their wedding, however we can take orders up to 5-6 months before delivery. If you require a
Made-to-Order gown and need a more urgent delivery please contact our Stylist team (firstname.lastname@example.org). A selection of
Ready-to-Wear gowns are also available for urgent delivery.
We have a selection of Ready-to-Wear gowns which are available in our Ready-to-Wear category. These gowns are available for immediate
purchase and urgent delivery.
Your unique measurements and proportions determine your dress size. Our gowns incorporate our signature stretch, versatile and flexible
fit. Your Made-to-Order gown will be made to your size range and your height. If you are purchasing a Ready-to-Wear gown, you should choose
the dress size that best represents your standard, everyday dress size.
We recommend watching this helpful video to accurately take your measurements. You
can also reference our guides and sizing charts or speak to a Stylist.
We work with brides with both minimal time-frames and long time-frames. We recommend all our brides secure their order as soon as
possible to ensure our limited fabrics can be allocated to their order. We work off a production and delivery timeframe based on the
date of your wedding. For further assistance please contact us or email email@example.com
Due to our production demands we are unable to customise or alter our designs.
We have lots of brides hoping to lose a bit of weight before their special day, which is no problem at all. You will notice that our
fabrics are beautiful and stretchy, so often if brides drop a size in weight, their original size still fits beautifully. If not, our
dresses are very easy to alter by a professional seamstress if you would like it a bit more fitted. If you place your order well in
advance of your wedding date then we can confirm your size before your dress goes into production.
Many of our brides hope to lose a little extra weight before their special day. The luxury of the fabrics we use contain a comfortable
stretch so if a bride does drop a little weight their original size will still fit beautifully. We do however recommend securing your
gown according to your accurate measurements. Should you wish to alter your dress we recommend only seeing a professional seamstress to
make the gown a little more fitted. If you place your order well in advance of your wedding date then we can confirm your size before
your dress goes into production.
All of our dresses undergo a final 3-step high-grade professional quality control to ensure fabrics and manufacturing is of the highest
standard before delivery. Our dedicated Quality Control team are highly qualified and experienced, and we pride ourselves on our
stellar reputation. To hear from more of our ecstatic brides please see our testimonials. In the rare event of any manufacturing fault,
we would of course repair your dress for you
We are more than happy to send you a fabric swatch of the gown to help you gain a feel for the fabrics however unfortunately we are
unable to send a gown for you to try. We offer one-on-one appointments at our Showrooms located in Los Angeles, USA, London, UK and the
Gold Coast, Australia. We also offer Styling assistance via email, live chat, phone and Skype. Please email
firstname.lastname@example.org for more information.
Our reputation is exceptional. We sell to brides worldwide and pride ourselves on delivering the best service with the best product,
and the most unique designs. Our team has over 30 years experience in design and high-end manufacturing with French stretch lace. Our
product is so specialised that only a team with this much experience can deliver these results. We attempt to cover the majority of our
frequently asked questions and information on the website, you can also see many of our lovely brides in the Our Brides. We also have
images of our studio, which you might like to view to put your mind at ease.
Our reputation is exceptional. We sell to brides worldwide and pride ourselves on delivering the best service with the best
product, and the most unique designs. Our team has over 30 years experience in design and high-end manufacturing with French
stretch lace. Our product is so specialised that only a team with this much experience can deliver these results.
We try to cover most questions and info on the website and you can see many of our lovely brides in the "Our Brides" section.
We also have images of our studio, which you might like to view to put your mind at ease.
Where are your dresses made?
Our beautiful dresses are handmade in our production studio on the Gold Coast, Australia, by our in-house team of seamstresses.
Our exquisite laces are sourced from France and our silks from Italy.
Do you have any stockists?
No. We prefer to maintain our individual and exclusive style. All of our brides worldwide buy directly online through our
website or our USA brides may purchase from our New York Flagship Retail Space.
Do I need to pay import duties and taxes?
Import duties and taxes may be applicable in your country. We always recommend to all of our international brides to check
with their import/customs department for an estimate cost, so you are aware of any charges that you may be required to pay.
How do I know how much shipping is?
If you add the product you want to purchase into your cart, we have a shipping calculator in the cart, which can be used to
clarify prices. Our shipping costs are minimal and we use an International express shipping company that offers online tracking.
Wear it With
I purchased my gown online (everybody thought I was crazy) but it was so smooth sailing! I had my mum take my measurements,
e-mailed them in to Grace Loves Lace and ta-da…I had my dress 3 months later. My gown fit perfectly and communicating with the GLL
stylists half way across the world was an absolute breeze! – Grace Loves Lace Bride Spirit
A month after we got engaged, GLL opened a London showroom and I cannot express how excited I was to visit the showroom! I thought
we might have to visit Australia to try on the Verdelle 2.0! The showroom is utterly beautiful! From the earthy blush décor, the
rosé fizz and the super friendly service, the whole experience was just beautiful! – Grace Loves Lace Bride Charlotte
I loved how easy it was to move around in my GLL gown! I tried on a lot of dresses before I went to Grace Loves Lace and didn’t
feel comfortable even walking around in them, let alone dancing. GLL gown’s almost feel like you’re naked. The lace is so
comfortable, and they accentuate where they are supposed to! – Grace Loves Lace Bride Grace
I loved feeling free and flowy. I didn’t want to feel constricted or heavy in a wedding gown and my dress made me feel so
comfortable. The delicate detail in the lace of the gown was beautiful and I love that it was made to fit my body and I didn’t have
to stress about gaining or losing weight before my wedding and needing last minute alterations. – Grace Loves Lace Bride Jamie
My GLL showroom experience was incredible. I arrived with my maid of honor, mother and mother in law and they accommodated us with
champagne and show room area. My GLL Stylist was so incredibly sweet and thoughtful and was attentive to my needs and concerns as
a bride. She knew the brand and the dresses inside and out! The showroom experience was fun and memorable! – Grace Loves Lace Bride Mallory
GLL was the one and only place I visited when wedding dress shopping. I’ve always admired the ethereal beauty of the gowns and just
knew I would find ‘The One’ with ease at GLL! – Grace Loves Lace Bride Kendall
I’ve followed GLL for as long as I can remember and always knew I wanted to be a GLL bride. I am lucky enough to live close to the
Gold Coast, so naturally I attended their stunning GC showroom. The whole experience was easy and enjoyable. The girls who work
there are experts at their jobs, and the two times I visited I felt welcome, special and beautiful. – Grace Loves Lace Bride Laura
GLL made me feel more beautiful than I ever have in my whole life! – Grace Loves Lace Bride Aubrey
I first saw my dream gown on the GLL Instagram page and it was the first wedding dress i tried on! My friend thought I was crazy
to drive 7 hours to the Grace Loves Lace LA showroom for a dress but when you know, you know! – Grace Loves Lace Bride Oksana
Sizing & Ordering
The only way to order an authentic GLL gown is here on our eboutique. Our 3 worldwide Showrooms allow you to experience the
award-winning, signature GLL styling service, which includes trying on samples of your favourite gowns. Our incredible Stylist team
are here to help you every step of the way via phone, live chat, email and Skype.
Email your personal stylist
You can email our expert Online Stylist team with any questions you have regarding size, fit and styling. They are here to help you
every step of the way! Email: email@example.com
Let’s chat! If you are seeking an instant answer, please use the Live Chat function on the bottom right hand corner of the screen. Our
Online Stylist team will reply within moments.
Book a showroom appointment
Want to experience our signature, award-winning styling service and try on your favourite GLL gowns? We have 3 exclusive global
showrooms available by appointment only. Book your one-on-one appointment now!
Request a fabric swatch
Want to experience our exclusive European laces and silks in person? Request a fabric swatch of your favourite GLL gown by emailing one
of our expert Online Stylists. Your personal swatch will then be sent to you via mail.
Once you have chosen THE DRESS! follow the online instructions and checkout process. Our customer service team will look after you
from there with all of your order details up until delivery.
Made to Order
Your gown will be made especially for you to your size range, height and date requirements. Your measurements will determine the
sizing and proportions that best suit you. Each gown requires specific measurements depending on the fit of the gown.
Ready to Wear
Your gown has been made to a standard dress size and height (155cm shoulder to floor) to allow for urgent delivery. The hem can be
adjusted by your trusted seamstress at your expense. Our exclusive stretch laces and effortless silhouettes allow for an easy and
International Size Conversion Chart
1. BUST - Around the fullest part of your bust, across the nipple.
2. UNDERBUST - Measure directly under the bust, where bra bone would sit.
3. WAIST - Around the smallest part of your waistline.
4. HIP - Around the fullest part of your bottom.
5. SHOULDER TO BUST POINT - From the middle of your shoulder to your nipple.
6. SHOULDER TO WAIST - From the middle of shoulder, over nipple to smallest part of your waist.
7. SHOULDER TO FLOOR - From shoulder bone to floor in a straight line, not curving to body.
8. WAIST TO FLOOR - From smallest part of your waist to the floor.
9. SHOULDER TO SHOULDER FRONT - From the widest shoulder point to shoulder point.
10. SHOULDER TO SHOULDER BACK - From the widest shoulder point to shoulder point.
11. BICEP - Measure the fullest part of your upper arm.
12. SLEEVE LENGTH - Hold arm out at a 40° angle, measure from shoulder to wrist.
13. UNDERBUST TO TOP OF BUST - Measure from underbust over nipple to top edge of desired cup finish.
Shipping & Delivery
1. You've Found 'The One'
Order your gown via our eboutique - the only place where you can purchase an authentic GLL gown.
2. Welcome to the GLL Familia!
It’s official; You’re going to be a GLL bride! Our Customer Service team will be in touch within 48 hours to confirm your
measurements and wedding details. They are here to help you every step of the way!
3. And so it begins!
Our in-house production team allocate the exclusive luxurious fabrics needed to make your unique GLL gown.
4. Complete The Look
It’s time to complete your look! You can secure accessories like a show stopping veil, heels and jewellery through your Customer
5. Locked in Love
Our Customer Service team will confirm your final measurements and order details.
6. Handmade in our Australian Studio
Now the magic happens! Your GLL gown will be handmade in our Australian studio by our team of seamstresses with over 100 years
7. We're on our way!
Our Dispatch team will be in touch to confirm your delivery address.
8. The Finer Details
Your gown will undergo high grade in-house quality control to ensure that the fabrics and manufacturing are of the highest standard.
9. Packed & Ready
The most exciting package you’ll ever receive! It’s time for our Dispatch team to pack your order at our head office in Australia,
where it will then be dispatched via Australia Post Express or UPS Express. We deliver to brides all across the globe!
10. Track Your Gown
You will receive tracking information from our Dispatch team so you can track your precious package.
Shipping Australia Wide
If you are located within Australia, your gown will be sent via Australia Express Post which takes between 1-3 business days to
We offer worldwide delivery. All international orders are sent via UPS Express which takes between 3-7 business days to arrive.
To determine your shipping costs simply add your products to the cart, continue to the checkout to use our handy shipping
Currency, Duties, Taxes
Import duties and taxes may be applicable in your country. We always recommend brides ordering from outside of Australia check
with their import/ customs department for an estimated cost, so you are aware of any charges you may be required to pay.
Award Winning Customer Service
Handmade in Australia
No Mass Production
Ethical Business & Manufacturing
At GLL, we experienced huge growth and success very early on after launching in 2010. Being the original at what we do and filling
such an important gap in the wedding dress market meant that demand was high. This immediate growth brought with it huge pressure
in all areas of the business. It was exciting but could have also – like so many businesses have found- been our downfall. The
reason we didn’t crumble in these early years was due to our passion, hard work and staying true to what made our brand and product
so special in the first place. For us, there is no such thing as success without happy customers and quality product and service.
This is why we have the stellar reputation we have, and when dealing with thousands of brides in over 65 countries every year -
this is crucial.
From the beginning we have placed just as much importance on customer experience and customer service as we have on our product
itself. Our team are completely invested in what we do and how each woman feels when they talk to them on the phone, on email and
see them in our showrooms. The level of passion and dedication in our team is what makes us the proudest.
Every product we design is handmade in our Australian headquarters. We do not believe in off-shore manufacturing to save dollars.
Keeping everything in-house allows us to maintain our high standards and requirements. We have a team of over 50 now and our
cutters, seamstresses and design and production team have exceptional experience and skill, particularly with our unique garment
construction and luxury delicate fabrics.
We do not believe in mass production. Each gown is made to order and our ready to wear selection is produced on demand. Everything
has a purpose for us, including scrap fabric that would normally be wasted in factories. Most importantly, we haven’t lost our
passion- it gets stronger. Every facet of the business is always moving forward and we LOVE what we do.
Returns & Exchanges
As your dress is made especially for you to your dress size range and height, we are unable to offer returns or exchanges. All
items undergo high-grade professional quality control to ensure fabrics and manufacturing are of the highest standard. In the
unlikely circumstance your dress does not fit you, you must contact our Customer Service team
7 days of receiving your order.
We highly recommend you try your dress on as soon as you receive it. If for any reason there is a manufacturing fault, postage
will be covered by GLL, however if you have lost or gained weight, postage and alteration costs will be on charged to the customer.
You will need to provide updated measurements and images for our production team before the dress is returned. Any dresses being
returned to GLL must be returned in the original packaging.
Exchanges are accepted within 7 days of you receiving your garment. You must contact our Customer Service team to arrange for your
item to be returned. Once confirmed, we must receive your item within 14 days if located in Australia or 21 days if located
overseas. Items must be in original condition free of makeup, marks and stains, and must not have been worn, altered or washed.
Any tags must remain in place. We suggest all items are tried on as soon as they are received to ensure you can exchange items
within our specified timeframe. Please try on the gown after a shower to avoid contact with moisturiser, deodorant or makeup.
Additionally, please try on your gown on clean, carpeted or tiled flooring.
All items will undergo further quality control upon return. Exchanges are only available after the items have passed quality
control. If for any reason your item does not pass QC, Customer Service will contact you with your options. In the event of a
manufacturing fault, return postage will be paid by GLL. However, in the event of a change of mind, you will be liable for any
additional postage to return your item and the purchase of the new.
If you have any concerns upon receiving your gown, please contact Customer Service within 7 days of receiving your gown and our
team will access your unique situation. Unfortunately, if your measurements change from what you confirm with Customer Service at
lock in date, you will be liable for any alteration fees incurred. If you decide to go to a third party seamstress for any
alterations to your gown, you will be liable for these costs. GLL are more than happy to offer advice if you choose to consult a
In the unlikely event of a manufacturing fault, please contact Customer Service. Upon assessment from our team, if a manufacturing
fault is found, all costs will be paid by GLL including shipping. If you decide not to send your dress back to GLL for any reason,
GLL will no longer be liable.
Please try on shoes on a soft surface before they are worn. We will not accept shoes that are damaged or that show signs of wear.
Exchanges are accepted within 14 days of purchase. All unwanted items must be returned in their original condition, all packaging
and labels must be intact.
Lingerie & Jewellery
To protect your health and the health of others, we do not accept returns or refunds for change of mind on purchases of underwear,
bodysuits and pierced earrings. Please refer to our sizing chart for sizing recommendations or contact one of our Stylists
firstname.lastname@example.org for advice before
ordering these items. If for any reason your order is faulty, please contact our Customer Service team
images of the fault to arrange a repair, exchange or credit note.
Grace Loves Lace x Natalie Marie Jewellery
Grace Loves Lace X Natalie Marie Jewellery is entirely handmade and therefore will always have slight variations between pieces.
Each piece should be handled and worn with care, normal wear and tear is not considered a fault. Should a piece require resizing,
please contact Customer Service email@example.com.
If the size is at your fault, you will be responsible for return postage, resizing fees, and redelivery charges. Fees are
determined on a case by case basis depending on the piece. Please ensure you are professionally measured prior to confirming
Do I need to make an appointment?
Yes, we do require you to reserve an appointment. This allows for a one-on-one experience with your own GLL stylist.
How do I make an appointment?
Book your appointment online by selecting your desired showroom (Dallas, New York, Los Angeles, London, or Gold Coast) under the
‘Showrooms’ tab on our website. Our online calendar allows you to select your desired available time, as well as send notes to your
stylist about your favourite GLL gowns. Alternatively, if you require assistance, you are welcome to your preferred showroom
directly or Chat with us online. Locate your preferred showroom details here.
How long do the showroom appointments run for?
Bridal appointments run for one hour, which provides brides time to try on up to 5 of their favourite GLL styles and accessories.
We do also offer appointments to try on our everyday, bridesmaid and accessory collections if you wish to book in dedicated time
to do this – and these appointments run for 45 minutes.
Do I need to select my favourite GLL gowns prior to my appointment?
To ensure we can best prepare for your appointment, be sure to list your preferred styles prior to visiting our showroom. You will
be prompted to list your favourite gowns when making your booking.
Am I required to purchase my gown on the day?
We understand it can take time to make your decision. You are not required to purchase on the day. In fact, you are able to
continue speaking with your stylist after the appointment via email.
What payment methods are accepted?
As we are an online business we only accept payment in full, at time of ordering, via Visa, Mastercard or Paypal. If you wish to
pay with an AMEX, we recommend setting up a Paypal account prior.
Will I be guaranteed my desired appointment date and time?
Our weekend consultations typically book out 6 -8 weeks in advance. We will always do our very best to accommodate you on short
notice and we would be happy to add your details to our cancellations list for any appointment that may arise. We advise, for this
reason, to book as soon as you know you want to wear a GLL gown.
What if I need to cancel my consultation?
We get it, life happens! We do kindly ask that you provide 48 hours notice if you need to cancel or re-schedule as we are a small
boutique showroom and can only see a very limited number of brides in a day.
What do I need to bring?
Your beautiful self, wear nude seamless underwear, minimal to no makeup and no tanning products. You can also bring along your
favourite nude strapless bra or adhesive cups if you wish.
How many guests can I bring?
You’re welcome to bring along a maximum 3 guests as we would like to ensure your experience at the Grace Loves Lace Showroom is
intimate and totally relaxing.
Can I purchase directly from your showroom & walk out with my gown?
In our showrooms, you are able to try on all gowns from our range. When you are ready to purchase ‘The One’, your gown will be
shipped direct to your door from our Australian studio where it is handmade. The only destination in the world where you can
purchase a gown on the spot and take it home with you that day is our newly opened NYC Flagship.